EMBA 560 Executive position week 1 journal 1 Essay

EMBA 560 Executive position week 1 journal 1 - Essay Example e title, although my peers recognize my potential to contribute more towards the company’s success, for which reason my immediate superior and my peers have turned to me to help guide the others. I have set my aspirations high, but they are more than just wishful thinking. I figured that if we aim high and don’t quite reach the goal, then we still come quite close to it and end up better than expected. I aim to enter the managerial level in the next 24 months, and in the long term I believe I will be able to achieve the level of vice president for marketing. I firmly believe I am a viable candidate for this position, because I know I have the drive and initiative to excel in the marketing function. There are many insights and ideas I have that I know I could share with the firm and my colleagues in this division. I have acquired a keen sense about the medical experts and professionals to whom we market our high technology medical devices, and my Stage IV contribution would be to enable more effective marketing strategies in this area as well as the more generic products and services our company

Risk Management Essay Example for Free

Risk Management Essay Todays corporations are not the same as the corporations of the early twentieth century. Society has seen to that with numerous lawsuits brought up against the willful misconduct and social misbehaviors many organizations have done in the past. This is more prevalent today as the world is linked and interconnected with global media and the use of the internet, so news of any violation is brought up to the publics attention in a matter of minutes. It does not only affect the corporations image at that time, but the actions of that corporation and the response that they take is communicated globally. This can either help or hinder the identity of the corporation, and with society so well educated in the matters of the environment today, the cost of not doing anything, or just the minimum can and most probably will hurt the global sales of whatever you are selling. Corporations have enormous amounts of pressure to be socially and environmentally responsible for their actions, and it is in the best interest for any corporation to settle most of their disputes the most efficient and quiet means possible. Court cases involving toxic torts, damage to the environment and general misconduct involving corporations will certainly have a negative impact on the bottom line and public image and this is something shareholders frown upon. Very seldom does the media follow stories of settlements between disputing parties that are carried out behind closed doors, for the majority of times, the details are not allowed to be made public. In order to resolve disputes between parties without the lengthy, costly- in terms of monetary and public image, and uncertain outcomes of litigation, many corporations and risk managers at these corporations are increasingly using the resources available through the alternate dispute resolution techniques. As we will soon learn, the environment is not the only regulation that companies have to adhere to. Under the regulatory process, the government uses administrative agencies to create and enforce the majority of all laws constituting the legal environment of business (Reed et al, 2002, p. 174). There are various reasons to support the need for government intervention and administrative law. They provide a stable, predictable, and fair operating environment for businesses and they provide certain assurances for the consumer and the employee. There are some governmental regulations on businesses that invoke the emotional support of community stakeholders. The lesson plan mentioned the environmental protections imposed on businesses by the Environmental Protection Agency (EPA). Others include administrative agencies at the state and local levels, as well as the federal agencies. At the state level, there is great public interest in compensation boards which rule on employee injury and accident cases. Another state agency or board may determine local utility rates for gas and electricity. Without competition to control rates, the public must rely on regulations to protect their interests. The zoning boards of local government influence zoning laws and there can be great emotional response at their outcome (Reed et al, 2002). Federal agencies that may invoke similar emotional interest are the regulations imposed by the Housing and Urban Development agency (HUD), which determines building and housing development standards and the Consumer Product Safety Commission (CPSC) can has great impact on consumer product development with regards to safety (Chrisman Fry, 1983). Reed et al, (2002) lists the Federal Trade Commission (FTC), which protects the consumer from unfair business practices, the Food and Drug Administration (FDA) which prohibits the distribution of unsafe food or drugs, the Equal Employment Opportunity Commission (EEOC) which prevents employment based on discrimination, the Occupational Safety and Health Administration (OSHA) which ensures safe working conditions, and the Securities and Exchange Commission (SEC) which protects the investing public. Knowledge of the optimum regulatory solution is a powerful weapon in the hands of the businessman when negotiating with regulatory agencies, and an advantage that is naturally his. How he uses that weapon is another matter entirely. He can volunteer it as a solution, use it as a fall-back position in negotiation, or oppose the regulation altogether on the grounds that even the best solution is too expensive, but he cannot afford not to know (Fri, 1976, p. 44). The administrative agencies regulating business have a great impact on its operations and ultimately its success or failure. The dilemma with running a multi billion-dollar company is how to run it safely, and with standards that protect everyone involved, including the environment. Our group has come up with strategies in dealing with allegations that could be detrimental to the financial stability of our company. We have talked about other regulations where community stakeholders can make emotional arguments supportive of government intervention. As to the situation involving Kelly Bates; we all feel that a lengthy litigation process dragged through the courts and the local and global media attention will do more harm than good. Even though we could have had a strong case against Ms. Kelly Bates because we have been a social responsible corporation in the past with only one incident, we choose to keep the media away and settle with her. In the settlement, we have agreed that she is not allowed to discuss the charges brought up against us or her settlement will be annulled. When you are known as an industry leader of your product, you instantly become a target for scrutiny and allegations. It is up to the company to make sure they have a good legal team, and that they abide by the statutes put into place by the local government. References Coulson, R. (1993, Jan). Avoiding litigation with alternative dispute resolution. Risk Management, 40(1), 20-26. Retrieved November 24, 2004 from the ProQuest database. Chrisman, J. , Fry, F. (1983). How government regulation affects small business. Business Forum, 8(2), 25-28. Retrieved November 26, 2004, from the EbscoHost database.

How People Interact With Search Engines

How People Interact With Search Engines A search engine is a web-based tool that enables users to locate information on the World Wide Web. Popular examples of search engines are Google, Yahoo!, and MSN Search. Search engines utilize automated software applications (referred to as robots, bots, or spiders) that travel along the Web, following links from page to page, site to site. The information gathered by the spiders is used to create a searchable index of the Web. When people use the term search engine in relation to the Web, they are usually referring to the actual search forms that searches through databases of HTML documents, initially gathered by a robot. There are basically three types of search engines: Those that are powered by robots (called crawlers; ants or spiders) and those that are powered by human submissions; and those that are a hybrid of the two. HOW DO SEARCH ENGINES WORK? Every search engine uses different complex mathematical formulas to generate search results. The results for a specific query are then displayed on the SERP. Search engine algorithms take the key elements of a web page, including the page title, content and keyword density, and come up with a ranking for where to place the results on the pages. Each search engines algorithm is unique, so a top ranking on Yahoo! does not only a short period before the search engines developers become wise to the tactics and change their algorithm. More likely, sites using these tricks will be labeled as spam by the search engines and their rankings will plummet. animation mean nothing to search engines, but the actual text on your pages does. It is difficult to build a Flash site that is as friendly to search engines; as a result, Flash sites will tend not to rank as high as sites developed with well coded HTML and CSS (Cascading Style Sheets a complex mechanism for adding styles to website pages above and beyond regular HTML). If the terms you want to be found by do not appear in the text of your website, it will be very difficult for your website to yield high placement in the SERPs. Crawler-based search engines are those that use automated software agents (called crawlers) that visit a Web site, read the information on the actual site, read the sites meta tags and also follow the links that the site connects to performing indexing on all linked Web sites as well. The crawler returns all that information back to a central depository, where the data is indexed. The crawler will periodically return to the sites to check for any information that has changed. The frequency with which this happens is determined by the administrators of the search engine. Human-powered search engines rely on humans to submit information that is subsequently indexed and catalogued. Only information that is submitted is put into the index. In both cases, when you query a search engine to locate information, youre actually searching through the index that the search engine has created -you are not actually searching the Web. These indices are giant databases of information that is collected and stored and subsequently searched. This explains why sometimes a search on a commercial search guarantee a prominent ranking on Google, and vice versa. To make things more complicated, the algorithms used by search engines are not only closely guarded secrets, they are also constantly undergoing modification and revision. This means that the criteria to best optimize a site with must be surmised through observation, as well as trial and error and not just once, but continuously. Gimmicks less reputable SEO firms tout as the answer to better site rankings may work at best for engine, such as Yahoo! or Google, will return results that are, in fact, dead links. Since the search results are based on the index, if the index hasnt been updated since a Web page became invalid the search engine treats the page as still an active link even though it no longer is. It will remain that way until the index is updated. So why will the same search on different search engines produce different results? Part of the answer to that question is because not all indices are going to be exactly the same. It depends on what the spiders find or what the humans submitted. But more important, not every search engine uses the same algorithm to search through the indices. The algorithm is what the search engines use to determine the relevance of the information in the index to what the user is searching for. One of the elements that a search engine algorithm scans for is the frequency and location of keywords on a Web page. Those with higher frequency are typically considered more relevant. But search engine technology is becoming sophisticated in its attempt to discourage what is known keyword stuffing, or spamdexing. Another common element that algorithms analyze is the way that pages link to other pages in the Web. By analyzing how pages link to each other, an engine can both determine what a page is about (if the keywords of the linked pages are similar to the keywords on the original page) and whether that page is considered important and deserving of a boost in ranking. Just as the technology is becoming increasingly sophisticated to ignore keyword stuffing, it is also becoming more savvy to Web masters who build artificial links into their sites in order to build an artificial ranking. SEARCH ENGINE OPTIMIZATION Search engine optimization (SEO) is the process of affecting the visibility of a website or a webpage in a search engines natural or un-paid (organic) search engine results In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engines users. SEO may target different kinds of search, including image search, local search video search, academic search news search and industry-specific vertical search engines engines. As an internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content ,HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of back links or inbound links, is another SEO tactic. HOW PEOPLE INTERACT WITH SEARCH ENGINES We like to say Build for users, not search engines. When users have a bad experience at your site, when they cant accomplish a task or find what they were looking for, this often correlates with poor search engine performance. On the other hand, when users are happy with your website, a positive experience is created, both with the search engine and the site providing the information or result. What are users looking for? There are three types of search queries users generally perform: Do Transactional Queries Action queries such as buy a plane ticket or listen to a song. Know Informational Queries When a user seeks information, such as the name of the band or the best restaurant in New York City. Go Navigation Queries Search queries that seek a particular online destination, such as Facebook or the homepage of the NFL. When visitors type a query into a search box and land on your site, will they be satisfied with what they find? This is the primary question search engines try to figure out millions of times per day. The search engines primary responsibility is to serve relevant results to their users. It all starts with the words typed into a small box. KEYWORD RESEARCH It all begins with words typed into a search box. Keyword research is one of the most important, valuable, and high return activities in the search marketing field. Ranking for the right keywords can make or break your website. Through the detective work of puzzling out your markets keyword demand, you not only learn which terms and phrases to target with SEO, but also learn more about your customers as a whole. Its not always about getting visitors to your site, but about getting the right kind of visitors. The usefulness of this intelligence cannot be overstated with keyword research you can predict shifts in demand, respond to changing market conditions, and produce the products, services, and content that web searchers are already actively seeking. In the history of marketing, there has never been such a low barrier to entry in understanding the motivations of consumers in virtually every niche.

funeral games of Patroclus(iliad) from a different perspective :: essays research papers

The Funeral Games of Patroclus Narrated by Meriones   Ã‚  Ã‚  Ã‚  Ã‚  Hey, I’m Meriones, the son of Molus and the comrade and squire of Idomeneus. Today I found that some â€Å"great warrior† was killed. His name was Patroclus or something. Everyone was acting ridiculous in my opinion. First Achilles called everyone outside so we could drive our chariots around his body. Wow, what a great way to show we care for someone†¦not. While I was driving my chariot everyone around me was weeping and mourning for the loss of Patroclus. To tell you the truth I’ve never heard of Patroclus doing anything special for the Achean army. I think that Zeus probably commanded Achilles to make a big deal out of this death. Otherwise we probably would have just thrown him on some wood and burned him or the easier funeral, throw him in the ocean. Meanwhile Hector, the leader of the Trojan army, was dead and we had the body. Achilles went on a mad streak and dragged the body and threw him out for the dogs. Well that really gives a good reputation for the Acheans. Achilles announced that he is also going to slay twelve noble Trojan men and cattle while they burn Patroclus’ body.   Ã‚  Ã‚  Ã‚  Ã‚  Later Achilles started getting ready for the funeral. He asked me to go out and find an ox that was worthy enough to get slayed with Patroclus. In that case, I decided that the only thing worthy ebough for him would be a pig. So, jokingly I brought the pig back to Achilles. He shockingly but sternly replied, â€Å" You, Meriones, are a poor disgrace for a soldier, and have never deserved and honor in anything you’ve done. I don’t think you have ever even won anything in your life! Ha! I am ashamed of you especially to dishonor such a great man like Patroclus. Now, go away we do not need your help.† After he said that I got very angry. I had to think of a away to get him back.   Ã‚  Ã‚  Ã‚  Ã‚  Later Achilles called us out and told us that Patroclus had come to him in a vision told him to hurry up and bury him so he could enter the gates of Hades. When Achilles said that I couldn’t help but laugh because that right there proves that Achilles is the one with the problem, not me. It seems that just because I’m not as serious as the rest of the army and that I like to have fun, he won’t respect me for who I am.

Global Business and Political Forces Case Study Essay

Walgreens Corporation â€Å"C-Level Executives† will have to consider the Global Business and Political Forces associated with their Global International Expansion plans into the Country of Brazil during the period of (2014-2016). Analysis The key issues Walgreens Corporation â€Å"C-Level Executives† pose to face would be attempting a massive global expansion and creating new value innovation within that new global market. The want and need to expand internationally into Brazil might potentially cause the Company to lose its current top rated status quo and therefore could risk their Company’s name and future success rate if prior strategic planning is not done properly. Current competition in the same U.S Market looking to expand internationally such as CVS could also pose and cause a potential threat to Walgreens expansion plans. However, the Brazilian market is even more competitive because Brazilian Company’s already know how to operate in that country and are already familiar with the areas region. Therefore, their capabilities of gaining access to information and expertise about where the high demand for property expansion location sites would be at to open a new booming business, stands to be greater than that of other countries outsourced investors or foreign Company’s looking to expand. Related assumptions Walgreens would have to be able to maintain a competitive advantage point globally, so creating an exclusive brand pertaining to that specific region of the country, as well as, maintaining or improving their current Prescription Savings Club program and product line seems essential to their international expansion success. In order to stay ahead of the game and beat out any competition Walgreens â€Å"C-Level Executives† will need to focus on its core competencies and strengths. These practices are going to be critical when serving a diverse Country, while maintaining Walgreens longstanding tradition of fairness, trust and honesty. ((2013). Company Overview). Alternatives There are several alternative actions the C-Level Executives can take that would include the following: First, management must actively evaluate and manage any potential political risks involved when making global expansion investment decisions and then continue to monitor those associated risks on a routine basis. Political forces and risks that could impact Walgreens are going to be subject to change, so it won’t be considered enough to evaluate those risks only once before the decision to invest has been made. Executives of Walgreens must take an active approach and monitor political risks all the time and use those findings to their advantage by applying those methods strategically towards any other investments, operational plans and any other future decisions. Therefore, management over political forces must be implemented into Walgreens operating business practice and processes, in order to protect their investments. (PwC Advisory and Eurasia Group.) Secondly, obtaining reliable, accurate information and interpretation of international business risks tend to be roads blocks at times for executives seeking to better their decision making through evaluation of political risk. Therefore, the use of multiple world-wide sources in which provide up to date, extremely accurate information that has not only been analyzed but also prepared by top risk managers should also be considered as part of an ongoing systematic approach to political risk management. (PwC Advisory and Eurasia Group.) Thirdly, To avoid any future setbacks from competitors such as CVS and similar Drugstore/Retail chains, Walgreens will need to create and invest in a new value of innovation to enhance their diverse customer’s experience. I believe Walgreens strengths lies in the fact that they have their own unique branding style and a high level of ethical quality in the way they perform their business practice, so by enhancing their current U.S. loyal customer connections over into their potential new global customers they stand a better chance to set themselves apart from CVS and any other competitors they might be faced with along the way. Evaluation International partnerships increase challenges but also create new ideas in new markets that can then be translated back to US markets. Because all companies, even primarily domestic ones, are affected by politics to some  degree, all need a baseline of political risk management activity. At a minimum, company management should be aware of how political risks affect business processes, and they should factor these risks into both investment decisions and general risk management. Recommendation My suggestion would be that the â€Å"C-Level Executives† when operating internationally should carefully analyze their current approach to political risk management and determine whether it is contributing to their current business performance strategy as efficiently or effectively as it could and should be or having and adverse effect, taking away from it instead. Once carefully reviewed and evaluated they should find areas for improvement and make changes accordingly to ensure a better business development plan for the following (2014-2016) timeline. Implementation Long-term sustainable success internationally depends in good part on a company’s ability to grasp the implications of political risk and apply them to business risk. By embedding political risk considerations in normal business processes, companies enable management to make better decisions regarding global expansion, sourcing, branding, intellectual property protection, community and government relations, operational structures, and other business issues that arise in complex international markets. (PwC Advisory and Eurasia Group.) Conclusion Ultimately, any company looking to expand globally has to be willing to take risks, but it’s also essential to their future developmental successes that before taking that huge leap to expand internally that they become extremely aware of the high stacks and potential risks involved. In general, the more a company ventures beyond its home country physically or through outsourcing the more it increases its exposure to political risk. Companies should keep in mind, however, that even a minor investment involving a major risk or opportunity can have a material impact. Sustainable success internationally depends in good part on a company’s ability to grasp the implications of political risk and apply them to business risk. Mark Wagner, Walgreens Executive Vice President Operations & Community Management had this to say: â€Å"Our customers come from all walks of life, and it would be impossible for us to serve them well if we developed identical, instead of individual needs. I’ve found the best way to recognize individuality is by taking time to learn about diverse interests and their background. Everyone has needs, wants and expectations and as managers, it’s our job to develop that strategy and exceed those expectations.† (Walgreens outlines strategy to analysts.)

How and why did the French Revolution affect Ireland essays

How and why did the French Revolution affect Ireland essays The French Revolution had an overwhelming affect on Ireland. The similar situations in the two countries meant that the French Revolution had real relevance for Irish society, as it provided an example of how to overthrow a tyrannical regime and helped break the sectarian deadlock which had disabled the reform movement of the 1780s, as Presbyterians were encouraged by the actions of the French Catholics to embrace the Catholics of Ireland. The Irish Catholics, due to the restrictions imposed by the Penal Code, accepted the principles expressed in France, as did the Presbyterian community for both pragmatic and ideological reasons. The politicization and radicalization of the Irish Catholics, under the Catholic Committee caused the Irish government to further adopt suppressive methods to deal with this revolutionary force. The French Revolution helped spark the rebirth of the Irish reformist movement, expressed through the radical United Irishmen, who helped develop a Catholic-Presby terian alliance and the beginnings of an Irish separatist movement, again serving to increase the intransigence of the Ascendancy, as war with revolutionary France broke out in 1793. Ireland was a fertile ground for revolutionary principles to gain acceptance due to previous developments and the tradition of dissent, which existed throughout the country. The tradition of Colonial Nationalism, and wide belief in the Social Contract Theory combined with the experiences of the American War and Volunteering meant that the country was already rich in the principles expressed in France, and had experience in opposing a corrupt system of government. The subsequent failure of Grattans Parliament to represent the views of the Irish Presbyterian and Catholic communities, and the failure of the reform movement, caused by the Catholic question, had already induced feelings of frustration within the country, making the message...

Bigot, The All-Purpose Insult

Bigot, The All-Purpose Insult Bigot, The All-Purpose Insult Bigot, The All-Purpose Insult By Maeve Maddox Bigot, a word usually associated with religion, has expanded its meaning considerably. Its original sense was â€Å"a person who shows excessive religious zeal, a religious hypocrite.† Here are some (unedited) examples of its current use: Obama: Close-Minded Economic Bigot Sailor Calls Romney a ‘narrow-minded bigot’ Jehmu Greene: Portrait of Black Bigotry Liberals are some of the most bigoted people in America There are simple minded bigots on both sides of the isle. Kirstie Alley Slams Leah Remini as a Bigot After Anti-Scientology Remarks Elisabeth Hasselbeck flung a hefty tar ball in the direction of Joy Beharon Tuesday mornings The View Hot Topics segment, calling the carrot-topped co-host a bigot. [Arne] Duncans a bigot, a bully, an elitist and a foot-in-mouth fool all rolled into one The word bigot has been in the language since the Middle Ages. Of uncertain origin, it entered the language from French and quickly became a term of abuse. In modern usage, bigot, together with its other forms, bigotry and bigoted, is not confined to religious contexts. These definitions from the OED and Merriam-Webster illustrate the expanded usage. bigot: noun. a fanatical adherent or believer; a person characterized by obstinate, intolerant, or strongly partisan beliefs. OED bigot: noun. a person obstinately or intolerantly devoted to his or her own opinions and prejudices; especially: a person who regards or treats the members of a group (such as a racial or ethnic group) with hatred and intolerance. Merriam-Webster Bigot is a strong word, especially useful in today’s close-minded social and political climate. Its force is diluted by speakers who employ it as a knee-jerk term of abuse to fling at anyone who merely voices a different opinion on some matter. opinion: a view held about a particular issue; a judgement formed or a conclusion reached; a belief; a religious or political conviction. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:5 Uses of InfinitivesTry to vs. Try andNeither... or?